1. WHAT INFORMATION DO WE COLLECT?
Personal information you disclose to us
In Short: We collect personal information that you provide to us.
We collect personal information that you voluntarily provide to us when you express an interest in obtaining information about us or our products and Services, when you participate in activities on the Services, or otherwise when you contact us.
Personal Information Provided by You.
The personal information that we collect depends on the context of your interactions with us and the Services, the choices you make, and the products and features you use. The personal information we collect may include the following:
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names
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phone numbers
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email addresses
Sensitive Information. We do not process sensitive information.
All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.
Information automatically collected
In Short: Some information — such as your Internet Protocol (IP) address and/or browser and device characteristics — is collected automatically when you visit our Services.
We automatically collect certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Services, and other technical information. This information is primarily needed to maintain the security and operation of our Services, and for our internal analytics and reporting purposes.
The information we collect includes:
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Log and Usage Data. Service-related, diagnostic, usage, and performance information our servers automatically collect when you access or use our Services and which we record in log files. Depending on how you interact with us, this log data may include your IP address, device information, browser type and settings, and information about your activity in the Services (such as date/time stamps associated with your usage, pages and files viewed, searches, and other actions), device event information (e.g. system activity, error reports, crash dumps), and hardware settings.
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Device Data. Information about your computer, phone, tablet, or other device you use to access the Services. Depending on the device, this may include your IP address (or proxy server), device and application identification numbers, location, browser type, hardware model, Internet service provider, operating system, and system configuration.
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Location Data. Information about your device’s location, which can be precise or approximate. How much we collect depends on your device’s type and settings. For example, we may use GPS and other technologies to collect geolocation data telling us your current location (based on IP). You can opt out by disabling location settings on your device, though this may limit your use of certain features.
Google API
Our use of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.
2. HOW DO WE PROCESS YOUR INFORMATION?
In Short: We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent.
We process your personal information for a variety of reasons, depending on how you interact with our Services, including:
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To deliver and facilitate delivery of services to the user. We may process your information to provide you with the requested service.
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To request feedback. We may process your information when necessary to request feedback and to contact you about your use of our Services.
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To evaluate and improve our Services, products, marketing, and your experience. We may process your information where we believe it is necessary to identify usage trends, determine the effectiveness of our promotional campaigns, and to evaluate and improve our Services, products, marketing, and user experience.
3. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?
In Short: We may share information in specific situations described in this section and/or with the following third parties.
We may need to share your personal information in the following situation:
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Business Transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
4. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?
In Short: We may use cookies and other tracking technologies to collect and store your information.
We may use cookies and similar tracking technologies (like web beacons and pixels) to gather information when you interact with our Services. Some online tracking technologies help us maintain security, prevent crashes, fix bugs, save your preferences, and assist with basic site functions.
We also permit third parties and service providers to use online tracking technologies on our Services for analytics and advertising, including to help manage and display advertisements, tailor ads to your interests, or send abandoned-cart reminders (depending on your communication preferences). Those third parties use their own technology to provide targeted ads, which may appear on our site or elsewhere on the web.
Note: Specific information about how we use these technologies—and how you can refuse certain cookies—is set out in our Cookie Notice.
Google Analytics
We may share your information with Google Analytics to track and analyze use of the Services. To opt out of being tracked by Google Analytics across our Services, visit https://tools.google.com/dlpage/gaoptout. For more on Google’s privacy practices, see Google’s Privacy & Terms page.
5. HOW LONG DO WE KEEP YOUR INFORMATION?
In Short: We keep your information for as long as necessary to fulfill the purposes outlined in this Privacy Notice—unless otherwise required by law.
We will only retain your personal information for as long as needed for the purposes described in this Notice, unless a longer retention period is required or permitted by law (e.g., for tax, accounting, or other legal requirements).
Once we no longer have a legitimate business need for your personal information, we will either delete it or anonymize it. If deletion isn’t possible (for example, because it’s stored in backup archives), we will securely isolate it until deletion is feasible.
6. WHAT ARE YOUR PRIVACY RIGHTS?
In Short: Depending on your location, you may review, correct, or delete your personal information at any time.
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Withdrawing your consent. If we rely on your consent to process your personal information, you may withdraw that consent at any time by contacting us (see “How can you contact us about this notice?” below). Withdrawing consent does not affect the lawfulness of any processing we conducted prior to your withdrawal.
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Opting out of marketing communications. You can unsubscribe from our marketing emails at any time by clicking the “unsubscribe” link in our emails or by contacting us (see below). We will remove you from marketing lists—but we may still send you service-related messages (for account administration, support requests, or other non-marketing purposes).
7. CONTROLS FOR DO-NOT-TRACK FEATURES
Most web browsers and some mobile operating systems include a Do-Not-Track (“DNT”) feature you can enable to signal that you don’t want your browsing behavior tracked. Currently, there is no industry-wide standard for honoring DNT signals, and we do not respond to them. If a standard is adopted, we will update this Privacy Notice accordingly.
8. DO WE MAKE UPDATES TO THIS NOTICE?
In Short: Yes. We will update this notice as necessary to stay compliant with relevant laws.
When we update this Privacy Notice, we’ll revise the “Last updated” date at the top. If we make material changes, we may post a prominent notice or send you a direct notification. We encourage you to review this Privacy Notice from time to time to stay informed.
9. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
If you have questions or comments about this notice, you may contact us by email at: info@bluehorsebali.com
10. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?
You have the right to request access to the personal information we hold about you, request corrections, or ask us to delete it. You may also have the right to withdraw your consent. These rights may be limited in some circumstances by applicable law. To make any such request, please submit a [data subject access request].
Privacy Policy
Last updated May 23, 2025